Want to go to the Dentist?

Does this image make you WANT to see the dentist? I recently saw this image used in a dental office's website. I was immediately turned off by it. The dental office can be a scary place for many people. Why would anyone use such an unfriendly image?

Designers: be aware of your audience and what they need to see or what they DON'T need to see. Just because an image relates to the subject doesn't mean its the right image. Seeing a scary lady in a mask isn't good imagery. On that note, I'll go brush my teeth to avoid the dentist.